Estonia’s Struggle with Disposable Vape Pens: A Need for Change in Approach
Estonian columnist Mayyada Abdel Salam has criticized the current method of monitoring e-cigarettes in Estonia, advocating that the government should prioritize promoting healthy lifestyles rather than restricting access. Vaping has become a significant concern among the youth, leading to various regulations and prohibitions worldwide. In Estonia, around 24,100 people use vapes, with legal restrictions on their use in public places and advertising.

European Union’s Influence on Vape Regulation
The European Union often adopts a paternalistic approach to public health, treating adults as children. Despite attempts to regulate disposable vape pens, Estonia’s high usage rates persist, ranking third in the nanny state index in 2019. The country is also among the most expensive for food, drink, and tobacco consumption.
A More Urgent Health Threat: Obesity
While the government focuses on vape regulation, a more pressing health issue looms in Estonia: obesity. Data from the World Health Organization shows that 53.7% of Estonian adults over 20 are overweight, and 20.6% are obese. The European concept of freedom, which includes the flow of goods, people, services, and capital, should guide policy-making. However, the decision to smoke should remain a family choice, not a government dictate.
Regulations and Their Limitations
Estonia allows the sale of disposable vape pens but restricts their use in public spaces and advertising. Health warnings must cover 30% of the package. Tobacco and menthol flavors are permitted, and sales to minors under 18 are banned. Since 2019, Estonia has prohibited the import of flavored e-cigarette oil, although the enforcement was initially unclear.
Rethinking Regulation: Prioritizing Healthy Lifestyles
Estonia’s current approach to regulating e-cigarettes is flawed and may foster unintended consequences. The government should shift its focus from restricting access to promoting healthy lifestyles through education and incentives. Personal choices, such as vaping, should be left to individuals and their families.
The EU and Freedom: Extending to Vape Regulation
The EU’s concern for freedom should extend to the regulation of vapes. Paternalistic policies may encourage a black market, making disposable vape pens more accessible to minors. It’s time for the government to reassess its stance on vapes and prioritize evidence-based solutions that positively impact public health.
Educating and Empowering for Healthier Choices

The focus should be on educating and empowering individuals to make informed health choices rather than limiting product access. Estonian officials must promote a balanced and effective approach to vapes, aligning with the EU’s commitment to freedom and unity.
A Balanced Approach to Vape Regulation
In conclusion, Estonia faces a complex challenge in regulating disposable vape pens while respecting individual freedoms and public health. A shift towards education and empowerment, rather than paternalistic restrictions, is crucial. By prioritizing evidence-based solutions and respecting the key freedoms of Europe, Estonia can foster a healthier society without compromising on individual liberties.